Jumia Food launched the Jumia Party a New 1 hour alcohol delivery service App in Kampala. The new app gives users access to a full marketplace of spirits, wines, beers and mixers so that the process of picking the evening’s inebriate of choice feels a lot like ordering food from Jumia Food. Just with alcohol accompanying the order.
Jumia Party has partnered with Pernod Ricard, the world’s No 2 producer in wines and spirits, to provide on-demand delivery to homes and offices in Kampala. Alcohol delivery orders can be placed through the new app free on iOS and android or by visiting the website. Jumia Party is also available for selection on the Jumia Food platform — replacing the Online Bar.
Placing a drinks order could not be simpler. Customers log on to the free app or http://party.jumia.ug by confirming they are of legal drinking age, they select the items they want and add to cart, then checkout after confirming delivery location. Riders pick customers’ orders from the nearest fulfillment centre and dispatch it within 1 hour. Customers pay either with cash or card on delivery or via MTN Mobile Money.
“Kampala comes to life at night, which is unfortunately when most liquor shops and supermarkets close,” said Ron Kawamara, Jumia Food MD for East Africa. “Jumia Party is our answer to having popular late night drinks delivered at the tap of an app, and at lower prices than in the supermarket .”
“Our mission with Jumia Party is to make sure you always have quick and affordable access to your favourite alcohol brands, whenever you want them. Whether you’ve run out of wine at dinner, find yourself empty handed at a party, or just want a cold one delivered to your couch, Jumia Party has you covered”, concluded Ron Kawamara.
Pernod Ricard Kenya MD, Denis Ochanine noted that, “ongoing innovation is at the core of our strategy – flexibility to new trends and understanding consumer expectations makes us the industry leaders. Through our development of Jumia Party we are using the digital space to interact directly with our consumers and provide them new consumption moments. Most importantly it allows us to put forward customized offers tailored to their preferences. As the Jumia Party platform grows we look forward to enhancing it with innovative product offerings”.
Furthermore, to celebrate the app’s launch and Jumia Food Black Friday, customers will have access to discounts up 50% from November 24 – December 8, 2017 on select popular products.
