itel Mobile has made a bold entry into Uganda’s budget smartphone market with the launch of the itel CITY 100, the first device in its new CITY Series. Designed to cater to young, tech-savvy users, this smartphone blends affordability with modern features, offering a compelling option for students, first-time smartphone buyers, and those seeking reliable performance without breaking the bank.
itel CITY 100 Specifications
The itel CITY 100 is engineered to deliver a balance of performance, durability, and style. Here’s a detailed look at its key specifications.
The phone features a 6.75-inch HD+ IPS LCD display with a resolution of 720 x 1600 pixels and a 90Hz refresh rate. With a peak brightness of 700 nits and an 83% wide color gamut, it ensures vibrant visuals and smooth scrolling, ideal for browsing, gaming, and video streaming. The ultra-flat display sits flush with the 7.65mm unibody frame, enhancing both aesthetics and comfort.
Powered by a 12nm Unisoc T7250 chipset with an octa-core processor (2×1.8 GHz Cortex-A75 & 6×1.6 GHz Cortex-A55) and a Mali-G57 MP1 GPU, the CITY 100 handles everyday tasks like social media, calls, and light gaming with ease. It runs on Android 14 with itel’s bloatware-free Pure 14.5 OS, ensuring a clean and responsive user experience.
The device comes in multiple configurations, including 4GB, 6GB, or 8GB RAM (with up to 12GB virtual RAM expansion via Memory Fusion) and 128GB or 256GB of internal storage (UFS 2.2). A microSD card slot allows for expandable storage, catering to users with extensive media needs.
The CITY 100 sports a 13MP rear camera with an f/1.8 aperture, autofocus, and LED flash, enhanced by AI for vibrant photos in well-lit conditions. The 8MP front camera, also with an LED flash, supports selfies and 720p video recording at 30fps. While it lacks optical image stabilization, HDR and portrait modes add versatility for casual photography.
A 5,200mAh battery with 18W fast charging powers the device, offering up to two days of moderate use. itel claims a 4-year battery health guarantee, ensuring long-term reliability. The phone also supports reverse wired charging for added flexibility.
With an IP64 rating for dust and water resistance and drop resistance up to 1.5 meters, the CITY 100 is built to withstand everyday wear and tear.
The phone includes a side-mounted fingerprint scanner, face unlock, Dynamic Bar 2.0, an infrared remote control, AI gesture control, and the DeepSeek R1 AI model. This AI enables features like instant translation, image-to-text conversion, AI writing, and one-press AI search, making it a standout in its price range.
Available in Navy Blue, Pure Titanium, and Fairy Purple, the CITY 100’s sleek, lightweight (185g) design appeals to younger users.
itel CITY 100 Price
In Uganda, the itel CITY 100 is priced at UGX 350,000, making it an attractive option for budget-conscious consumers. As part of a launch promotion, the first 500 buyers receive a free 20,000mAh power bank and a magnetic speaker, along with 9GB of data from Airtel Uganda for three months.
Additionally, itel has partnered with MOGO to offer flexible installment plans, requiring only a national ID and a mobile-money-registered SIM card. Buyers pay a 28% initial deposit, with the remaining balance spread over daily, weekly, or monthly payments for up to 52 weeks, making the phone accessible to a wider audience.
Availability
The itel CITY 100 is available across Uganda at itel shops, Airtel service centers, and authorized smartphone vendors. A key highlight is its launch at itel’s new exclusive shop at Akamwesi Shopping Mall in Kampala, marking the brand’s push to establish a stronger retail presence.
Why it stands out
The itel CITY 100 redefines expectations for budget smartphones by combining a large, vibrant display, robust battery life, and AI-driven features at an affordable price. Its durability, modern design, and flexible payment options make it particularly appealing in Uganda, where affordability and reliability are key priorities. The inclusion of AI tools like DeepSeek R1 positions it as a forward-thinking device for young, connected users who want more than just basic functionality.
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