aYo Uganda a mobile insurance company in Uganda has now relaunched its 1 million give away promotion dubbed Fuka Don Ne AYO.
With UGX 10,000 airtime to be won daily and UGX 1 million for every single week, aYo is upping its position since it already has over 500,000 mobile money customers. The new Fuka Don promotion aims at increasing the insurance penetration from the current 0.75% as many users still hesitate to sign-up for any insurance package with the top companies.
According to the aYo chief executive officer Edwin Kwesiga. The company’s new focus is directed on turning insurance into an easily affordable product for everyone. Even after some consolidation in the insurance sector as Sanlam had to merge with lion insurance lately, many users still have that little bias about insurance services. However, with aYo’s new gospel, users may adapt to the new revolution the CEO added.
We will be delighted to not only award the numerous winners during the Fuuka Don ne Ayo promotion, but also achieve our mission of changing lives of Ugandans using our micro insurace products, Send with Care and Rechardge with care. – Edwin Kwesiga
Being a micro-insurance service provider, aYo seems focused on promoting its services through its affiliation with MTN Uganda. Even when the Telecom operator is now focused on making its data rates more cheaper than ever before. Its micro-insurance service is more pronounced on the market so far, even with Africell rumored to be planning a similar micro-insurance service.
Out of the current 500,000 aYo customer. The company has spent over UGX 100 million in claims from clients. Nevertheless, the company calculates customer’s claims through its MTN airtime mechanism as users enjoy the service with merit. Nevertheless, Fuka Don Ne aYo is back to change lives as the first version of the promotion operated.
