The perks and benefits employees get at work include medical insurance, paid leave, and gym membership— there’s no shortage of perks that modern companies can use to win over future employees. Spotify for Work can be that other benefit that employees could offer. The company is introducing a new program to help businesses entice workers through the promise of free jam sessions.
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Spotify for Work is the company’s new perk for employers, and it’s kicking off with Accenture, a “global professional services firm.” Members in Sweden, Latvia, and Lithuania are getting a free Spotify Premium account meant to be used both during and outside of work hours. For now, this program is just a partnership with Accenture, though the streamer is teasing potential collaborations with other companies down the road with today’s announcement.
Accenture’s Managing Director Jan Jendeby sees the program as a natural fit for businesses, with employees able to relax and focus during the workday, entertain themselves during commutes, and enjoy their free time without spending a cent on their music collections. It presents an obvious benefit for Spotify, too: boosted Premium account numbers, especially in countries where the platform might not be as popular.
Employers interested in signing up for Spotify for Work to cover their employee’s Spotify subscriptions can email the streamer to learn more about the program as it expands.
