Beats gives 24-carat Gold headphones to Germany’s Triumphant World Cup team (VIDEO)

Even if the Beats brand has no official connections to this year’s World Cup, the company still wants to stay in the limelight than any of FIFA’s sponsors. Beats is determined to seize one final, golden opportunity at publicity even if the tournament is over. After Germany’s 1-0 victory in extra time over Argentina in the World Cup, and according to Reuters, Beats is congratulating the team with a memorial pair of headphones that is sank in 24-carat gold.

The Golden Beats Pros headphones will go to all of the team’s players and manager Joachim Löw ; The company calls them “the ultimate prize to go with the ultimate sporting victory.” It should be noted that the regular Beats Pro headphones retail for $399.95.

Beats has called in Naomi Campbell to model the headphones and commissioned fashion photographer Rankin to capture the “celebratory salute.” “We know you only get one trophy, so Dr. Dre and myself are sending you a pair of 24-carat gold Beats,” Campbell says in a video documenting the shoot. See behind the scene video shoot below.