Online shopping giants like Amazon, eBay, Alibaba among others dominate the internet with offers limited to specific countries. In Uganda, one cant miss to mention Jumia market as the dominant force taking on the fate on online shopping in the country. While Jumia shares the online spot with Kenyan based firm Kilimall, the company is set to celebrate 6 years as an active online marketplace in Africa with over 1.2billion active customers
Jumia’s work may have only started in 2012, but the company has made great strides in the e-commerce scene, Growing from an average of 100 orders a day, the online marketplace now processes thousands a day and collectively has over 50,000 active merchants as the Jumia regional director inked
As we celebrate 6 years of revolutionary online shopping in Africa, it remains our desire to create a great environment for entrepreneurship and businesses to succeed in this country.
Jumia is committed to supporting the country’s economy through digital trading and opening the employment doors through developing skills within the sector
In just 6 years, It’s by no doubt that JUMIA has succeeded in changing the face of the e-commerce. Despite being a franchise brand in Africa, the company has worked extensively to localize themselves to the Ugandan market

Today, it offers over 13 diverse categories within its marketplace covering everything from traditional retail to handmade crafts. Their base of shoppers has grown with daily orders hitting the thousands, compared with just a few in 2012 as the company is set to hold a discounts marathon during its 6th Year salebrations.
Jumia’s Super birthday sale
In commemoration of its sixth anniversary, it is holding a mega birthday sale that will see customers get up to 75% discount off on items starting Monday 16th July 2018 until 26th July 2018.
For this 2018 celebration, it has collaborated with its partners such as MTN, Xiaomi, Anisuma, and Kiboko P&G. These partners will be headlining the anniversary sale offering the very best prices on a wide assortment of products.
Speaking at a press conference to mark the anniversary, Mr. Rizwan Devani, the local distributor from the global phone brand Xiaomi, noted,
We are happy to be part of the 6th
anniversary of Jumia. It is a great opportunity to work with a company that is committed to creating a business revolution across the country and Africa as a whole. For many Ugandans,
this concept is still strange to them but it has great benefits
Following their global strategy line, the Chinese smartphone giant which has based its growth on online sales & marketing – will be
launching the latest Redmi S2 during Jumia Anniversary. Renowned for its amazing price/quality ratio, the S2 will impress all selfie fans across the country with its 16MP front camera and natural selfie-light as the distributor teased its launch through Jumia.